Approximatley How Many Languages Are Used In The U.S Today Spanish Voices in a Worldly Marketplace

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Spanish Voices in a Worldly Marketplace

It is no secret that the Spanish market is growing in the United States, especially the Spanish market.

After several generations of people from Latin America and South America establishing roots as American citizens in the southern states and the west coast of the United States mainly, the time has come for society to recognize the rich contributions, cultural and other, than our Spanish-speaking brothers. and sisters they introduced to North Americans, including the beautiful romantic language of Spanish.

To give a brief background on the two main dialects of Spanish we are concerned with, European Spanish comes from Spain and shows a different pronunciation from the more familiar Latin American Spanish of the soft C that sounds like S that we have known through. songs like Feliz Navidad and similar.

The Spanish spoken here in North America is by most accounts the most universally spoken because of its effortless glides and gentle delivery not to mention the exposure it has enjoyed in America . This is the kind Spanish of Dora the Explorer, Sesame Street, telenovelas of Mexico, and the song of singers like Ricky Martin, Enrique Iglesias, Jennifer Lopez and Shakira.

When I asked Simone Fojgiel, a native Spanish speaker and voice talent, about the role that Spanish plays on the world stage in the world of voiceover, he revealed the following:

“Just consider that Spanish is spoken by almost 400 million people natively. It is the fourth most spoken language for the total number of speakers, including native and non-native Spanish speakers, which in total is about 500 million. The fact that there are more Hispanics living in the United States than the entire population of Canada, which is 32.5 million, it brings an excellent projection to our profession in America. In fact, I think it is an exceptional and unstoppable phenomenon.

The demand for Spanish talents is growing every day especially in the United States, but also in other markets such as Europe and Asia, although with other specifications. For example, in Europe companies are looking for Castilian (Castellano) accented talents, because the influence that comes from Spain is true in their market. In America, in most cases, in Latin America. Mexican or Neutral Spanish are the most requested accents for obvious reasons.”

As Simone says, Spanish is a very complex language to learn because of various vocabulary, grammar, syntax and semantic rules and conjugations. It has a word for every feeling.

From my own experience, all you have to do is watch a Spanish opera or program on television to see the practically endless flow of passion that emanates from every word with purpose and taste.

Simone also shared that although the language is beautiful and seems effortless, Spanish has a two-gender system and about fifty conjugated forms per verb, revealing “I don’t blame those who postpone Spanish classes every year !!!”

Another interesting fact is that although there are two main Spanish dialect distinctions, Latin American Spanish also has its own stream of sub-dialects. You can find obvious differences between certain accents, for example Cuban compared to Argentinian/Uruguayan. They are both Spanish, but the accent and also the way the verbs are conjugated is absolutely different.

Case in point is the difference between a native speaker of a Spanish dialect and the linguistic abilities of someone who is a descendant of a native speaker living abroad.

As we know and some of you have witnessed it personally, when people move to other regions or pass on their mother tongue to their children after emigrating, the purity of the dialect may not be exactly the same or in tune with what happens. where they originally came from.

In Simone’s opinion, there are major differences between a native speaker’s facility and that of someone who was taught out of context or adopted a mixed version of English and Spanish, often called Spanglish (remember that Adam Sandler / Tea Leoni film). ?).

Simone also insists that companies should be aware of that fact when considering working with Spanish voice talent.

She can think of dozens of examples that present many companies that trust in Spanish-speaking employees to translate the original writing from English. It is perceived that having an employee with a Spanish heritage who does the translation work will save some money or simplify the process. What an employer does not understand is that relying on a non-native speaker to produce a respectable translation in the specified language is a big mistake, one that could risk its reputation and even waste resources.

“Someone who was born in the United States and has relatives who were born in Latin America, or who came to this country at an early age and was born in South America, is not likely to speak 100% pure Spanish, or to use the right conjugation of verbs. There will also be a lack of richness in the vocabulary. And “Spanglish” will be evident in the way that many words (ie technical) will be translated. I do not know how other talents manage when a script. that is full of grammatical errors comes to his hands. They tell the company what happens? I do, and it shows my concern.

Companies hiring Spanish voice talent need to be very, very aware of these situations. The American people trust others, because in this country your word represents your honor. But they need to know that not everyone has the same ethics. So I suggest you work with a well-educated Translator and Voice Talent, to get the results you expect. It doesn’t matter what goal you want to reach in the Hispanic Community. The Spanish voice talents have to be native, as well as the translators. Always”.

Today, ninety percent of its clientele is located in Canada and the United States, a high percentage to say the least. Simon has found that most of his success is related to his online marketing efforts as opposed to more traditional offline methods.

Not only does he speak Spanish and English, Simone is trilingual, adding Hebrew to the mix of languages ​​offered to his clients. She recognizes that her polyglot skills are an advantage because she has been able to host projects with certain accents due to her extensive training and fulfill her clients’ expectations.

According to Simone, the Spanish language is now one of the three most sought-after languages ​​in the voice market above, driven in part by recent studies in the United States that indicate that the number of Spanish-speaking and bilingual Hispanics in America will increase by 45. % in the next 20 years.

One of the best ways to find a native Spanish speaker is to do an online search or post a job in a job market.

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